Why Your Author Blog is Stuck & What To DO

I started this blog last year with no plan at all, and no idea what I was doing. I still don’t really know what I’m doing, though I’ve learned a lot over the past 9+ months. This article by Kristen Lamb provides a lot of solid advice on planning and maintaining a successful blog, focusing on blogging for authors and building an author brand.

Kristen Lamb's Blog

Image via Flickr Creative Commons, courtesy of Mike Licht Image via Flickr Creative Commons, courtesy of Mike Licht

Ah the blog. Some of you might perk up at the word. Others? Blog sounds like some radioactive creature that hatched from a meteor and is only there to feed. Feed on your energy, your hopes and your dreams.

Many writers start the blog with high hopes, then a few months in? You can’t bear to go to your computer because the screen is a reminder of that shiny blog you started…then abandoned to the spam bots.

A blog done properly is one of the most powerful tools in our social media arsenal.

Twitter could flitter and Facebook could face plant, but the blog will remain. In fact, blogs have been going strong since the 90s and have taken over much of what used to be the sole territory of traditional media outlets. Additionally, blogging is the only form of social…

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